B2B · LinkedIn · Always-on
Gojek for Business
Always-on LinkedIn strategy, creative and content for Gojek’s B2B audience in Singapore.
View case studySingapore · Ongoing Social & Content Support
Social content that keeps your brand moving.
For marketing teams that need a steady flow of relevant, on-brand content without rebuilding the process every month. LOKi combines planning, creative development, production and performance learning in one ongoing social content retainer.
- Social strategy
- Content calendars
- Creative development
- Short-form video
- Always-on support
When social becomes a monthly scramble, consistency suffers.
The problem is rarely a lack of ideas. It is the gap between planning, approvals, production and the volume of content a brand needs to keep showing up well.
01
Too many moving parts
Internal teams are coordinating calendars, writers, designers, video and stakeholders separately, making simple content harder to deliver.
02
Content without continuity
Individual posts may look fine, but the wider feed, messaging and cadence do not build a recognisable brand presence over time.
03
Always-on pressure
Campaign work keeps arriving on top of BAU content, leaving the team reacting to deadlines instead of planning ahead.
What your social content retainer can include
We scope the retainer around the level of support you actually need. The focus is a workable monthly system, not a padded list of deliverables.
Social strategy & content pillars
Define the role of each channel, audience priorities, recurring themes and the balance between brand, product, education, culture and campaign content.
Editorial planning
Build a practical monthly or quarterly content plan around business priorities, launches, cultural moments and useful evergreen themes.
Creative & copy
Develop platform-ready concepts, copy and visual systems across static posts, carousels, stories and other social formats.
Short-form video
Plan, shoot, edit or adapt video content for social, with production scaled to suit the cadence and budget.
Campaign integration
Bring launches, partnerships and campaign moments into the always-on content system so they feel connected to the wider brand presence.
Reporting & optimisation
Review agreed KPIs and content learnings, then use them to improve future topics, formats and distribution.
Probably yes
- You need consistent content support across the month.
- You want strategy, creative and execution to work together.
- You need support across multiple content formats.
- You want an agency that can flex around campaigns, launches and BAU needs.
Probably no
- You only need community moderation.
- You need very high-volume, low-cost content production.
- You are looking for execution only, with no need for strategic or creative input.
How the retainer works
We establish the system once, then keep improving it through a consistent planning, creation and review rhythm.
1
Align
Objectives, audiences, channels, workflow, approvals and KPIs.
2
Plan
Content pillars, monthly themes, campaign priorities and calendar.
3
Create
Copy, design, video and adaptations developed against the approved plan.
4
Publish
Final assets delivered or scheduled, with paid/community support if scoped.
5
Learn
Review performance and apply the useful learnings to the next cycle.
Social & content work across different audiences
From consumer and community brands to public-sector and B2B communications, our social work adapts to the audience, channel and role content needs to play.
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View case studyGot a question?
Here are the practical questions we usually need to align before scoping the work.
How many posts are included each month?
We do not force every retainer into a fixed post count. We scope the cadence around your channels, content mix, approval process and budget, then agree the monthly deliverables before work begins.
Can you work with our existing brand guidelines and regional assets?
Yes. We can work within established brand systems, localise regional or global assets, and create original content where the local market needs something more specific.
Can the retainer include video production?
Yes. Short-form video, interview content, product content and other production can be built into the monthly scope or planned as separate production blocks.
Do you handle paid social as well?
Yes, where required. Paid media can be added to the engagement so content planning and distribution are considered together.
Can you support Singapore and regional markets?
Yes. LOKi operates across Singapore and Malaysia and supports regional and global teams. Market coverage is scoped based on the number of channels, markets and localisation requirements.
How is the retainer priced?
Pricing depends on the monthly content volume, formats, production needs, channel coverage and level of strategic or media support. We will recommend a scope after understanding the actual workload.
Bring us your brief
Let’s talk about what your social team needs next.
Tell us what you’re trying to get done, where you need support and when you want to get moving. We’ll come back with the right way to scope it.